February 7th, 2012

Tell Tide to Remove a Cancer Causing Chemical from its Detergent

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Laundry Detergent

 

Today’s the day. It’s time to join forces with  Women’s Voices for the Earth, MomsRising and Healthy Child Healthy World, to demand that Procter & Gamble (makers of Tide) strip a harmful cancer-causing chemical out of Tide Free & Gentle®.

Like many moms, my commitment to a greener lifestyle was strengthened after having children. I’m careful about what we eat, and am selective about products we use to keep our home clean.

It probably goes without saying that in a house full of boys, we do a lot of laundry. I know that some cleaning products are marketed as safe and healthy, but in truth, what’s in the bottle can hurt you.

For example, it turns out that Tide Free & Gentle® isn’t so gentle. A report recently released by Women’s Voices for Earth, Dirty Secrets: What’s Hiding in Your Cleaning Products? found high levels of the cancer-causing chemical 1,4-dioxane in the detergent. 1,4-dioxane doesn’t appear on the product label or on the product website, so consumers have no way of knowing it’s even there.

This is especially concerning, because Tide Free & Gentle® is marketed to moms as a healthier choice for their children’s laundry. Infants and children are more vulnerable to chemical exposures, because their immune, neurological, and hormone systems are still developing.

1,4-dioxane is a known cancer-causing chemical, and has been linked in animal studies to increased risk of breast cancer.

Procter & Gamble (makers of Tide®) already have experience stripping 1,4 dioxane out of its products; in 2010, the company reformulated its Herbal Essences® shampoo to eliminate 1,4-dioxane. Unfortunately, Dirty Secrets test results show that the company has not chosen to make the same effort for its laundry detergent.

The Tide website says: Safety: The Most Important Ingredient in Tide®. If that’s true, then 1,4-dioxane should never have been in the product in the first place.

Please Sign the Petition

With the help of Healthy Child Healthy World, MomsRising and  Women’s Voices for the Earth I put together a petition asking Procter & Gamble (makers of Tide) to strip this harmful cancer-causing chemical out of Tide Free & Gentle®!

Please join me by signing the petition asking Procter & Gamble to take immediate action to remove 1,4-dioxane from Tide Free & Gentle® and any other Procter & Gamble products.

Together we can make change happen.

[Photo used under Creative Commons from Pixel Drip/Flickr

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57 Responses to “Tell Tide to Remove a Cancer Causing Chemical from its Detergent”

  1. Good for you! I was so sick of chemicals and toxins in the products I used that I started making my own cleaning items, including my own laundry soap. It’s time the big corporations listen to the people – we don’t want to buy toxic products any longer!

    Peace. ;)

  2. […] sign the petition and also be sure to stop by Groovy Green Livin and tell Lori thank you for starting this […]

  3. Thank you for putting this together. I have signed it.

  4. I am ashamed to say I trusted Tide, it’s a very good laundry detergent. I will no longer purchase your product until the toxins are removed.

  5. We will no longer be using your product!

  6. Oh! I just bought a big box of free&clear (or whatever it’s called) today. A BIG box. Urgh.

  7. Can you return it Sarah?

  8. Thank you for your comment Katie. Hopefully Procter & Gamble will hear us and change their toxic products.

  9. Hi Terry, You are not alone. Many of us trusted Tide. Their advertising led us to believe that their products were safe for all. Speaking with your pocket book is a great way to make a difference. Thanks for helping!

  10. Thank you so much for your support Marsha!

  11. Thanks for your support Michelle. Making your own cleaning products is really the only way to know exactly what goes into the product.

  12. I used it earlier today! Yuk! No more…

  13. Preach sister! This is awesome:) I tell them to stop with the toxic chemicals with my dollars…not buying the stuff, making my own, and teaching others to do the same sends a pretty clear message;) Keep up the good work! We need tons more awareness!

  14. I know Jennifer, I think a lot of us were duped into using it. The ‘free and gentle’ label was confusing and misleading.

  15. Ha! Thanks Andrea. We just have to keep spreading the word. Not buying and making your own cleaning products is sending a clear message. Thanks for all you do!

  16. Remove Cancer Causing Chemicals from Detergent!

  17. Seems like a no-brainer, doesn’t it Jackie?? Keep spreading the word and hopefully it will become a non-issue.

  18. Done. And shared.

  19. Thank you Cathy!

  20. […] am sure Lori would be tickled “green” if you stopped by Groovy Green Livin to let her know you […]

  21. Signed your petition and joined your site! Thanks for alerting everyone to this danger!

  22. I signed and shared on FB. So awesome you are doing this, Lori!

  23. Jumping over from Good Girl Gone Green and wanted to say thank you for starting this petition!
    Susan
    http://75percenthippie.blogspot.com
    http://happyhippieheart.blogspot.com

  24. […] the help of Healthy Child Healthy World and  Women’s Voices for the Earth I put together a petition asking Procter & Gamble (makers of Tide) to strip this harmful cancer-causing chemical out of […]

  25. Hi Susan! Thanks so much for stopping by. Hopefully the petition will make a big difference. Your support means a lot.

  26. Thanks so much for sharing Betsy. Much appreciated!

  27. Thanks so much Tonja. Your support means a lot. So happy to have you here.

  28. I only use Norwex’s Ultra Power Plus. No chemicals and it’s good for my family and the enviro. You should try it.

  29. Hi Michele, I have to admit that I’ve never tried Norwex. I’ve heard a lot of good things-so hopefully someday I will. Thanks so much for stopping by.

  30. I stopped using Tide after reading about this and signed the petition. I switched to Seventh Generation laundry detergent, but I have to say it really seems to be fading our clothes even after just 1 or 2 washes (and on cold no less)! Very disappointed. Anyone have any more natural detergents they can recommend that don’t fade?

  31. Sarah, you can find out all about Shaklee’s non-toxic laundry products at my web-site. Shaklee has been in the green business for over 50 years. I use the products. They work well, don’t fade your clothes and are cost effective because they are concentrated. You can contact me thru my web-site if you like.

  32. […] last count the petition asking Tide to remove a cancer causing chemical from its Tide Free & Gentle® laundry detergent was up to 72,000! That’s incredible in my […]

  33. […] petition launched in February, 2012 and in just 2 1/2 months we already have close to 75,000 signatures. Tide says: “the most […]

  34. […] Activism: Help out Lori (and all of us) and “Tell Tide to Remove a Cancer Causing Chemical from its Detergent.” This is one way we can say we’ve helped change the world this […]

  35. […] than 76,000 people have already signed onto a Change.org petition and sent emails to P&G asking the company to reformulate Tide Free & Gentle®, yet the […]

  36. Please take out the cancer causing ingredient!!!

  37. Thanks for showing your support Dawn. Much appreciated!

  38. Why not make your own eco friendly laundry detergent and avoid adding those large plastic containers to the landfill? Here’s a good recipe: http://craftingagreenworld.com/2011/01/30/how-to-make-your-own-eco-friendly-laundry-soap-for-three-cents-a-load/

  39. Thanks so much for sharing the laundry detergent recipe!

  40. […] still contains dangerous chemicals that aren’t labelled.  Lori at Groovy Green Livin is leading a campaign to convince TIDE to remove these toxins from their “safe” products. …it […]

  41. […] The Power of We is a force to be reckoned with. Almost 80,000 of us have come together demanding that Procter & Gamble remove a cancer-causing chemical from their Tide Free & […]

  42. […] Amber recently interviewed me for her podcast series at Stocel.com. We talked about my Disney and Tide petitions and I think we could have gone on talking for hours. Click HERE if you’re […]

  43. […] Tide to keep their clothing clean. That’s why after reading about this study I felt compelled to start a petition demanding that Procter & Gamble (makers of Tide) strip this harmful cancer causing chemical out of Tide Free & […]

  44. […] Over the past year I’ve asked Procter & Gamble to remove a toxic chemical from their Tide Free & Gentle laundry detergent, I’ve marched in Washington DC to ask our Senators to vote in favor of the Safe Chemicals Act […]

  45. […] the support of Women’s Voices for the Earth, MomsRising and Healthy Child Healthy World, started a petition demanding that Procter & Gamble (makers of Tide) strip this harmful cancer-causing chemical out of Tide […]

  46. […] of the cancer-causing chemical 1,4-dioxane in Tide Free & Gentle®.  Please sign my PETITION asking Procter & Gamble (makers of Tide) to strip this harmful cancer-causing chemical out of Tide Free & […]

  47. […] of you know that I started a petition over at Change.org demanding that Procter & Gamble (makers of Tide) strip this harmful […]

  48. […] me back up for a minute before I get to why I watched the news. As many of you know I started  a petition over at Change.org demanding that Procter & Gamble (makers of Tide) strip a harmful […]

  49. […] me back up for a minute before I get to why I watched the news. I started a petition over at Change.org demanding that Procter & Gamble (makers of Tide) strip a harmful […]

  50. […] Earth, Dirty Secrets: What’s Hiding in Your Cleaning Products? The same report that sparked my Tide Petition asking Tide to remove a cancer causing chemical from their Tide Free & Gentle laundry […]

  51. […] January, we received the fantastic news that Procter & Gamble listened to consumers (all 78,000 people who signed my petition!) and agreed to reformulate its detergents to reduce levels of a cancer causing […]

  52. What ever happened to Truth in Labelling? Isn’t it the purpose of gov’t to ensure the safety of citizens through regulations, oversight, and testing? Massive penalties for deception would sure help. After poisoning us, this chemical waste continues to poison the rest of environment. Laws should also apply to choice of Product names/Brand names. Every consumer should not be expected to have a degree in chemical engineering to understand if a product is safe to use.

  53. […] by our friends Women’s Voices for the Earth and the lovely Lori Alper from Groovy Green Livin,  women across the country demanded that the makers of the detergent Tide (Proctor and Gamble) […]

  54. […] I put together a petition asking Procter & Gamble (makers of Tide) to strip this harmful cancer-causing chemical out of Tide Free & Gentle®! Thanks to many of you the petition has over 78,000 signatures. […]

  55. […] variety still contains dangerous chemicals that aren’t labelled.  Lori atGroovy Green Livin is leading a campaign to convince TIDE to remove these toxins from their “safe” […]

  56. […] enough. I don’t know about you, but  I’m getting tired of hearing that there are cancer causing chemicals in products that go in and/or on our […]

  57. […] two petitions was my recent contribution towards change. Asking Tide to remove a cancer causing chemical from their Tide Free & Gentle laundry detergent has gone viral. The petition has well over […]

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About Lori

I’m Lori Popkewitz Alper, a recovering attorney, mom of three and the Founder of Groovy Green Livin. I hope you'll join me as I embark on a journey to live a healthy life. Along the way I might make a few pit stops to fight for issues that affect the health and safety of our families. Come along with me as I work hard to make the world a little safer for each of us. Together we'll discover that simple, small changes can lead to a healthier lifestyle and a greener planet.

Click HERE to contact Lori

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Lori on ABC World News

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